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Edition of Tuesday, November 3, 2026

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Global markets

Apple Beats iPhone Sales Targets but Warns of Rising Chip Costs

Brasília time 1 min read

Apple Beats iPhone Sales Targets but Warns of Rising Chip Costs
Photo: Daniel L. Lu (user:dllu), CC BY-SA 4.0, Wikimedia Commons

Services revenue disappoints investors in the fourth fiscal quarter of 2026

Apple reported a 17.5% year-over-year increase in iPhone sales during the fourth fiscal quarter of 2026. This result outperformed the 15% growth expectation set by financial analysts. The gross margin reached 47.9% for the period.

This performance occurred despite a global shortage of memory chips. The company highlighted that high costs for these components are putting pressure on operating margins. Manufacturers of various electronics are facing similar difficulties in the current market.

The services sector, considered strategic for profitability, generated $31.6 billion. This figure represents 9.8% growth, falling short of the 10.3% target expected by the market. This segment includes subscriptions, gaming, and data storage.

In the Greater China region, revenue totaled $17.5 billion. This amount represents a 20.7% increase compared to the previous year. The company is facing growing competition from local manufacturers in that market.

Shares of the company fluctuated after the close of trading on the Nasdaq. The stock initially fell 0.79% before reaching stability. Analysts note that the balance sheet provided solid figures without major positive surprises.

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